BlairTech Sells Key Deploy Software to Blancco Technology Group

Product Acquisition Enhances Microsoft TPR Licensing Delivery and Streamlines Refurbishment Workflows for ITADs Worldwide

BlairTech, the world’s largest Microsoft Authorized Refurbisher and global leader of the Third Party Refurbisher (TPR) program, is announcing the sale of its proprietary Key Deploy software to Blancco Technology Group, the global leader in data erasure and IT asset lifecycle automation.

Key Deploy, developed by BlairTech to serve ITADs, commercial refurbishers, and wholesale processors, is a bootable solution that automates Windows OS reinstallation and injects digital licenses directly, dramatically reducing touch time and speeding devices to resale. Its tight integration with Microsoft’s licensing systems made it a favorite among refurbishers looking to simplify compliance and eliminate manual imaging steps.

Blancco plans to integrate Key Deploy into its Intelligent Business Routing (IBR) platform, a powerful automation engine that enables ITADs to orchestrate diagnostics, secure data erasure, asset grading, and now, reimaging and licensing, all within a single, end-to-end workflow.

“By moving Key Deploy to Blancco, our customers now get access to a broader, best-in-class toolkit,” said Andy Blair, CEO of BlairTech. “What used to take multiple tools and reboots can now happen in one seamless, automated workflow. Diagnostics, data sanitization, imaging, and licensing can all be accomplished in one pass and that’s a game-changer for refurbishers.”

BlairTech will continue to operate the industry’s leading TPR Licensing Program and existing refurbishers will experience no operational changes with Key Deploy now separate. Digital license fulfillment, Microsoft compliance reporting, and partner support will all remain under BlairTech’s stewardship.

“Integrating Key Deploy technology demonstrates our ongoing commitment to providing ITADs with the innovations they need to improve efficiency, productivity and profitability,” said Lou DiFruscio, CEO of Blancco. “We’ll continue building on the foundational relationships we’ve forged with the ITAD community over the last two decades, and that includes investing in the technologies that enhance and expand our global leadership position.”

This software acquisition directly reflects BlairTech’s mission. After 20 years in the industry, the company has experienced every pain point in the refurbishing process. A streamlined, efficient workflow is not just a technical improvement, it’s what sets BlairTech and its partners apart.

About BlairTech

BlairTech is the world’s largest Microsoft Authorized Refurbisher and a recognized leader in the refurbishment, resale, and responsible recycling of technology. Celebrating its 20th year in the refurbished computing industry, BlairTech has sold millions of devices to businesses, students, and home users through direct-to-consumer channels and leading online marketplaces. The company has received multiple Microsoft Digital Marketing Awards and has been honored as Microsoft’s Global MAR Partner of the Year every year since 2020.

BlairTech also operates the largest and most successful Third Party Refurbisher (TPR) program globally. Through a close partnership with Microsoft, BlairTech is authorized to distribute Windows Digital Product Keys at significantly reduced costs, helping commercial refurbishers grow their businesses and increase access to affordable, renewed PCs. With a zero-landfill policy, carbon-negative operations, and solar-powered facilities, BlairTech continues to redefine what it means to be both innovative and environmentally responsible in the circular technology economy.

For more information on the TPR program, visit blairtech.com/third-party-refurbisher-program.

About Blancco

Reduce Risk. Increase Efficiency. Be Sustainable. Blancco Technology Group provides organizations with secure, compliant, and automated solutions that accelerate the transition to the circular economy. Each year, tens of millions of Blancco erasures allow top-tier organizations to protect end-of-life data against unauthorized access, safely redeploy data storage assets, and firmly comply with increased data protection and privacy requirements. Our precise device diagnostics help move used IT assets confidently into the circular economy, enabling enterprises, IT asset disposition (ITAD) vendors and recyclers, and mobile industry stakeholders to operate more sustainably.

Globally approved, recommended, and certified by governing and industry bodies around the world, Blancco is the industry standard in data erasure and mobile lifecycle solutions. With 40+ patented or patent-pending ideas, we continue to grow the number of innovative solutions global companies can rely on to accelerate operations, secure their data, and grow their businesses.

Read more at www.blancco.com.